Customize your Journey

Explore our core curriculum, unique academic experiences & electives

Our Approach

You will experience the essence of cohort-based learning in a highly- accomplished environment facilitated by faculty who are ranked #3 in the country. Your peers come from a diverse background of industries, cultures, and experience levels. This coupled with our passionate, dedicated faculty exposes you to a wide range of perspectives and approaches to solving real-world business challenges.

We believe to in order to be successful business leaders, MBA students must learn beyond the vacuum of a strictly classroom environment. Our holistic approach integrates classroom instruction over seven week sessions with small learning teams, one of a kind experiential learning opportunities like Sprint Week, and one-on-one professional mentorship through our Executive Partners program.

In addition to the technical skills you’ll master, our deliberate focus on soft skill and career development will prepare you for success in the workplace. Woven throughout your academic experience are opportunities for you to work with faculty, staff in the Graduate Career Management Center (GCMC), and Executive Partner coaches on assignments outside of the classroom setting. Courses like The Principled Professional cross-utilize these entities and afford students the opportunity to strengthen their resumes, conduct employment network analysis, perform self-leadership evaluations, and strategize their job searches.



STEM-designated Program

William & Mary's Raymond A. Mason School of Business is excited to announce that our MBA/MSBA dual-degree is now a two-year STEM-designated program. This course of study allows you to merge the business acumen and leadership from the MBA curriculum with the highly technical skills from the MSBA to solve complex problems in today's workplace. Candidates enrolling in the new STEM-designated dual-degree may be eligible for an extension of their post-study Optional Practical Training (OPT) visa up to 3 years. Candidates must apply to the MBA and MSBA programs separately to pursue the dual-degree. Current students may apply for the dual degree after completing the first semester in the MBA or MSBA program. STEM-designation is only available for the Full-Time residential MBA. For additional information or to set-up a pre-interview appointment, please contact admissions@mason.wm.edu or 757-221-2944.

Core Curriculum

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Pre-MBA Prep
Quantitative Tools


W&M Accounting and Quantitative Skills Pre-Requisite Boot Camp
This week-long immersion in accounting, Excel and MBA math will prepare you to succeed in our First-Year core curriculum. The course will be delivered by our Full-Time faculty who will later teach your Accounting and Data Analysis classes. Attendance is required of all enrolling Full-Time MBAs. An assessment will be provided by MBA Admissions in the late spring to determine exemption from the Math portion of the boot camp. Candidates possessing a CPA will be able to opt out of the Accounting portion. No candidate will be exempt from the Excel course as the content covered is necessary for your future quantitative classes. The program runs Monday – Friday, before MBA Orientation and fee of approximately *$450 will be added to your Fall tuition statement. For additional information, please contact mba.program@mason.wm.edu.

Fall Semester Winter Break Spring Semester
Session A Sprint Week
(1 Credit)
Session B Session C

Sprint Week

(1 Credit)

Session D
Data Analysis (2 Credits) Financial Management (2 Credits) Business, Govt and the Global Economy (2 Credits) Global Competitive Strategy (2 Credits)
Communicating for Results (2 Credits) Marketing Management (2 Credits) Accounting for Decision Making (2 Credits) Electives (4 Credits)
LDE Leadership Development and Ethics (2 Credits) Economic Analysis and Insights (2 Credits) Operations & Supply Chain Management (2 Credits) Career Management (1 Credits)
Financial Accounting & Disclosure (2 Credits) Organizational Behavior & Processes (2 Credits) Information Technology Infrastructure &Business Transformation (2 Credits)  
Fall Semester Winter Break Spring Semester
Session A Sprint Week
(1 Credit)
Session B Session C

Sprint Week

(1 Credit)

Session D
Career Acceleration Module (6 Credits) Electives Electives Electives
Electives      
       
       

Students specializing in Business Analytics, Marketing, or Finance are required to take the corresponding Career Acceleration Module (CAM). Students pursuing other specializations or a generalist degree may select any one of the three available CAMs to fulfill the requirement.

Unique Academic Experiences

Specializations

Specializations are concentrated electives that allow you to tailor your academic experience and forge the pathway to a job in your chosen profession. By immersing yourself in a specialized area of study, you will benefit from our expert faculty while gaining a deeper knowledge base and application of skills.

Business Analytics

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Consulting

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Finance

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Innovation and Entrepreneurship

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Marketing

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Supply Chain Management

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Experiential Learning

Professionals choose William & Mary because our full-time program is more than an extension of an undergraduate degree. We will encourage you to step beyond your comfort zone and experience real world scenarios with the support of your cohort.

Our unique blend of experiential learning opportunities challenges our students to become leaders who are resilient, innovative, and confident in the workplace. Whether it's the intensive pressure to deliver during Sprint Week, face-to-face interaction with a client in the Field Consultancy program, or managing investment transactions through the Batten Fund, our students learn how to creatively and strategically solve the complex problems they will experience professionally.

Sprint Week

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Career Acceleration Modules

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The Principled Professional

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Field Consultancy

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Batten Fund

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Global Immersion

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Joint & Dual Degree Programs

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Our JD/MBA program allows you to complete both the full-time Juris Doctorate and the Master of Business Administration degrees in four years. The program requires a separate application to and acceptance by both the Marshall-Wythe School of Law and the Raymond A. Mason School of Business. Generally, JD/MBA students spend their first two years in the law school and their third year at the business school. In the final year, students complete requirements in both business and law.

For information regarding the Law School, contact: Marshall-Wythe School of Law
Phone: 757-221-3785
Email: lawadm@wm.edu

The joint MBA - Master's of Business Administration with the M.Ed. in Higher Education Administration is a combined educational leadership and business program that allows students to obtain both an MBA and an M.Ed. degree in three years, instead of the four years that would be required if each were pursued separately. Candidates interested in this joint degree program must apply to and gain acceptance by both the Raymond A. Mason School of Business and Graduate School of Education.

The joint Ph.D. in Higher Education Administration with the MBA - Master's of Business Administration is a combined educational leadership and public policy program that allows students to obtain both a Ph.D. and an MBA degree in five years, instead of the six years that would be required if each were pursued separately. Candidates interested in this joint degree program must apply to and gain acceptance by both the Graduate School of Education and the Mason School of Business Master’s of Business Administration.

If you need additional information or have questions, please contact:
Dr. Pamela Eddy
School of Education Program Conact
Phone: 757-221-2944
Email: peddy@wm.edu

or Amanda Barth
Director of MBA Admissions
Phone: 757-221-2944
Email: amanda.barth@mason.wm.edu

William & Mary's Raymond A. Mason School of Business offers a joint MBA/ MAcc option in which students may obtain both the MBA degree and the Master of Accounting (MAcc) degree in 2 1/2 years, instead of the three years that would be required if each degree were pursued independently.

The program is designed especially for non-accounting majors who intend to seek the CPA credential as part of their professional preparation. The joint program provides a student both the comprehensive accounting education needed to qualify to sit for the licensing exam and a broad-based, well-rounded business education.

For information about the Master of Accounting Program, contact: Master of Accounting
Phone: 757-221-2875
Email: macc@mason.wm.edu

William & Mary's Raymond A. Mason School of Business is excited to announce that our MBA/MSBA dual-degree is now a two-year STEM-designated program.

This course of study allows you to merge the business acumen and leadership from the MBA curriculum with the highly technical skills from the MSBA to solve complex problems in today's workplace.

Candidates enrolling in the new STEM-designated dual-degree may be eligible for an extension of their post-study Optional Practical Training (OPT) visa up to 3 years.

Candidates must apply to the MBA and MSBA programs separately to pursue the dual-degree.

Current students may apply for the dual degree after completing the first semester in the MBA or MSBA program. STEM-designation is only available for the Full-Time residential MBA.

For additional information or to set-up a pre-interview appointment, please contact admissions@mason.wm.edu or 757-221-2944.

To apply to the MBA/MSBA joint degree, students must first apply and enroll into the full-time MBA program. During year one of the MBA program, students may then apply to the MSBA program for an additional year of study.

If you need additional information or have questions, please contact:
Amanda Barth
Director of MBA Admissions
Phone: 757-221-2944
Email: amanda.barth@mason.wm.edu

The Eastern Virginia Medical School and William & Mary have teamed up to offer a 5-year dual MBA/MD degree that will provide an extraordinary opportunity for EVMS students to develop into strong physician leaders.

The strategic-level leadership and management skills of the MBA degree will couple with the highly-credible clinical MD degree to provide an educational credential that will differentiate you in the marketplace. Whether working as hospitalists for a large medical center, in research labs, or in private practices, high performing physicians today must be versed in business management principles to fully understand the interdependencies between providing quality health care and effectively managing the health organizations and systems in which they operate.

If you need additional information or have questions, please contact:
Amanda Barth
Director of MBA Admissions
Phone: 757-221-2944
Email: amanda.barth@mason.wm.edu
Electives

While we highly encourage our full-time MBA students to choose a specialization to tailor their experience, we do offer a generalist degree option for students who prefer to take a variety of electives across multiple specialization areas.

BUAD 5941 - Bus, Govt, & Global Economy

2 credits

This course introduces the basic macroeconomics concepts in the global economy for both industrialized and developing countries. Students are encouraged to analyze business and economic policies and money and capital markets.

BUAD 6151 - Taxation and Business Strategy

3 credits

This economics-based course provides a conceptual framework for understanding tax issues in the context of business decisions and business strategy. Students learn about the role of taxes throughout the firm's life cycle: choice of organizational form, employee compensation, investment opportunities, capital structure and dividend policy, financial innovations, international operations, and business combinations. The key conceptual components include: (a) consideration of the tax implications for all parties to the transaction; (b) consideration of both explicit and implicit taxes, such as lower before-tax rates of return on tax-favored investments; and (c) consideration of both tax and non-tax costs. Ultimately, the course provides a useful framework for thinking about taxes in all tax regimes (i.e., across countries and over time).

BUAD 6171 - Advance Audit & Audit Research

3 credits

Expands and integrates knowledge of US and international generally accepted auditing principles (GAAS) in a rigorous study of financial reporting issues with significant balance sheet implications. Topics include advanced treatments of analytical procedures, audit planning, risk assessment, internal controls, audit evidence, audit documentation, and auditing fair. Incorporates related academic research, research into auditing standards, and contemporary auditing issues.

BUAD 6181 - Tax Compliance, Research & Planning

3 credits

The objective of this course is to broaden the ability of the student to engage in tax compliance, tax research, and tax planning in a team-oriented environment. Group communication opportunities, both oral and written, are emphasized.

BUAD 6271 - Database Management

3 credits

This course considers the application, logical structure and physical implementation of databases to aid in developing business intelligence. Primary topics include data modeling, relational databases, structured query language, data analytics and visualization, amongst other contemporary data management topics. Multiple database management systems and analytical platforms may be introduced.

BUAD 6311 - Forecasting

1.5-3 credits

The course deals with methods and processes for evaluating the future. About two-thirds of the time will be devoted to short-term forecasting, preparing monthly and quarterly forecasts for the next one-two years. The remaining one-third of the course will focus on the long-term, the strategic foresight perspective using futuring methods such as scenarios to explore plausible futures for a 5-15 year time horizon.

BUAD 6321 - Corporate Financial Policy

3 credits

This course is intended to give the students a forum to investigate both the theory and practice of finance in a corporate setting. It covers a broad spectrum of issues facing a financial manager including: planning and financial control; working capital policy; analysis of financing alternatives; capital structure and equity management policy; investment analysis; resource allocation policy; and corporate restructure and merger analysis.

BUAD 6331 - Advanced Financial Management

2 credits

Building on the core finance class, this class will further develop a theoretical and applied understanding of corporate finance. The goal is to develop insights into the methods by which financial managers can create value for their shareholders.

BUAD 6341 - Investment Management: Equity Markets

1.5 credits | Prerequisite: BUAD 5301 - Financial Management

This course will examine the structure and operation of equity markets, the theory and practice of portfolio management, equity valuation, investor behavior, performance measurement, and equity options.

BUAD 6351 - Investment Management: Fixed Income Markets

1.5 credits | Prerequisite: BUAD 5301 - Financial Management

This course will examine the structure and operation of fixed income markets, the characteristics and pricing of bonds, interest rates and interest risk management, credit risk, and fixed income portfolio management.

BUAD 6361 - Portfolio Management

3 credits

This course is designed to give students an understanding of the principles of portfolio management in a global capital market. Emphasis is placed on mutual fund management. Topics include individual and institutional investor behaviors, international diversification, latest developments in trading, fundamental analysis and technical analysis, performance measurement, mutual fund structures and management, risk management and hedging. Students will emerge from this course with an understanding of the portfolio management process, and with the ability to evaluate the performance of portfolios with respect to different investor objectives and to articulate recommendations for changes.

BUAD 6371 - International Financial Foundations

1.5 credits

This course extends students' understanding of foundational concepts, tools, and techniques necessary to work in an international finance function. Using an applied approach, students develop deeper appreciation for the nature of global connectedness, including both trade and financial flows, and country risk assessment. The live case method engages students in currency markets and exchange rate determination. Management of global outsourcing arrangements, and compliance with the FCPA (Foreign Corrupt Practices Act) complete the course. This course is appropriate for all second year MBA students and for MAcc and Public Policy students with some macroeconomic background.

BUAD 6381 - International Financial Management

1.5 credits

This module covers important concepts in international economic and financial analysis, and stresses their use in the financial management of multi-national corporations, in international portfolio management, and foreign direct investment decisions.

BUAD 6391 - Real Estate Finance

3 credits | Spring

The real estate market collapse which led to a global financial crisis has changed the way we view and evaluate commercial real estate. This Real Estate Finance CAM will provide students with an essential understanding of the key forces underlying various real estate related financing decisions from unsecuritized local commercial properties to real estate-based financial derivatives traded on Wall Street.

BUAD 6441 - Marketing Research

2 credits

This course is designed to examine marketing research as a systematic process that delivers actionable insights. Special emphasis will be given to digital tools that can be used for data collection and analysis. Topics will include research design and methods, with a focus on how to utilize marketing research for effective management decisions.

BUAD 6421 - Marketing Strategy

3 credits

Focuses on analyzing market threats and opportunities, assessing competitive advantages, forecasting patterns of market evolution and developing marketing strategies that are consistent with these assessments.

BUAD 6431 - Digital and Integrated Marketing Communications

3 credits | Prerequisite: BUAD 5401 - Marketing Management

This course explores the evolving world of integrated marketing communications, with special emphasis on digital media. Students will create an integrated marketing communications plan to effectively promote a selected product to a target market through various media channels. In addition, students will examine how digital media tools can be applied to advance professional products and services as well as their personal brands.

BUAD 6441 - Customer Experience Management

3 credits

To be competitive in today's marketplace, service organizations must provide a quality experience for their customers. Customer experience management (CEM) is the process of strategically managing a customer's entire experience with a company. Specifically, this curse identifies the key dimensions on which customer perceptions of service excellence are based, and describes strategies for offering superior customer service. Key course concepts include: (1) identifying the key drivers of service excellence, (2) reducing problems (i.e., failures) in service performance, (3) measuring customer and employee satisfaction, (4) developing a service recovery system, (5) understanding the role of employees in the service process, (6) managing and measuring financial customer outcomes, (7) developing social media marketing strategy, and (8) managing customer rewards/loyalty programs. Students who complete this course will not only have a better understanding of how customers evaluate service firms; they will also have a "tool kit" of ideas, measures and techniques to help improve service excellence.

BUAD 6451 - Solving Creative Problems

3 credits | Spring

A study of the processes of creativity and innovation in complex problem-solving, informed by both business and inter-disciplinary approaches. Throughout the course, students engage in a mix of experiential, experimental, and reflective exercises designed to promote integrative and create problem-solving, with an emphasis on the techniques, frameworks and mindsets that drive innovation in organizations.

BUAD 6461 - Product Management

3 credits | Prerequisite: BUAD 5401 - Marketing Management

Product Management is an advanced course that focuses on operational-level marketing analysis, with an emphasis on translating marketing strategies into coherent operating plans. While all marketing functions, there is a strong focus on product decisions and the new product development process in marketing programs. The course also develops quantitative and qualitative analysis of market data as part of the planning and control functions.

BUAD 6471 - Design as Marketing Strategy

3 credits | Prerequisite: BUAD 5401 - Marketing Management

This course considers the relationship between theories and practice in the two very different realms of strategy and design. The course focuses on analyzing complex information, developing and exploring alternative solutions, and prototyping future innovations and scenarios. Visual and other design techniques and tools are added to the traditional strategic toolbox to bring new insights into new venture strategy, competitive strategy, marketing strategy and tactics, decision sciences, entrepreneurship, business plan writing, and innovation. Personal insights are also a possibility. This course is both a survey of design tools and techniques appropriate to strategy along with an opportunity to apply those appropriate for the project.

BUAD 6501 - Managing Project Teams I

1.5 credits | Prerequisite: BUAD 5501 - Organizational Behavior & Process

Working in teams has become the norm in most organizations, yet most people have many misconceptions about what makes groups effective. Groups can be exhilarating or maddening. This course is designed to develop the knowledge that enables you to improve the performance of most teams.

BUAD 6511 - Managing Project Teams II

1.5 credits | Prerequisite: BUAD 5501 - Organizational Behavior & Process

Building on the foundation of Managing Project Teams I, this course focuses on developing the skills to design, manage and facilitate project teams. Specific tools for improving team performance will be introduced and applied.

BUAD 6521 - Management Consulting

2 credits

This course examines the management consulting process and prepares students for a role as either an internal or external consultant. The course is designed to provide a framework for understanding the art and science of providing management counsel to client organizations in the public and private sectors. The course follows the process of a typical consulting engagement in identifying key project requirements, feasibility and design alternatives.

BUAD 6541 - Human Resources Management I

1.5 credits

This course will provide an overview of human resource management (HRM) and the connection HRM principles and how those play out in organizations. This course focuses on the everyday decision made by all managers (e.g. selection, evaluation, compensation, termination).

BUAD 6551 - Teams: Design, Selection, & Development

3 credits

Working in teams has become the norm in most organizations yet most people have many misconceptions about what makes groups effective. We will cover working in a variety of teams including: project teams, self-directed teams, research teams, consulting teams, and multinational teams. Groups can be exhilarating or maddening. This course is designed to develop the knowledge and skills to enable you to improve the performance of most teams. The course includes a refresher on practical theories of group effectiveness, application of human resource management techniques to teams; selecting team members; developing the team and its members; applying appropriate rewards, and coverage of skills and tools designed to diagnose and improve team functioning.

BUAD 6561 - Human Resource Management

3 credits | Spring

This course will provide an overview of human resource management (HRM) and the connection between HRM principles and how those play out in organizations. The course focuses on a) HRM professionals and their role in working with other organizational managers and leaders to develop and implement effective and efficient HRM practices that support the strategic objectives of their organizations, b) the everyday HRM decisions made by all managers (e.g., selection, evaluation, compensation, termination), and c) puts students in the role of an HRM Director for a growing organization and offers students valuable experience with decisions that affect selection, evaluation, compensation, turnover, productivity, diversity, morale, quality, accident rate, grievances, fringe benefits, absenteeism, termination, and budget utilization.

BUAD 6571 - Leadership and Planned Change

3 credits

Examines current issues in leadership and managerial strategies for successfully implementing, institutionalizing and evaluating change initiatives.

BUAD 6581 - Human Resources Management II

1.5 credits | Prerequisite: BUAD 6541 - Human Resources Management II

This course will provide an overview of human resource management (HRM) and the connection between HRM principles and how those play out in organizations. The course focuses on a) HRM professionals and their role in working with other organizational managers and leaders to develop and implement effective and efficient HRM practices that support the strategic objectives of their organizations, b) the everyday HRM decisions made by all managers (e.g., selection, evaluation, compensation, termination). and c) puts students in the role of an HRM Director for a growing organization and offers students valuable experience with decisions that affect selection, evaluation, compensation, turnover, productivity, diversity, morale, quality, accident rate, grievances, fringe benefits, absenteeism, termination, and budget utilization.

BUAD 6591 - Predictive Analytics

3 credits

This course is designed to provide students with a deep understanding of the theory and practice of Classification techniques, which constitutes perhaps the most commonly used techniques in the Data Scientist's toolkit. These Predictive Analytics techniques are important members of a family of analytics often referred to as Machine Learning techniques. An important part of this course is an introduction to a powerful and ubiquitous software package called R, which is used extensively in labs and assignments in this class.

BUAD 6601 - Management of Emerging Technologies

3 credits

This course focuses on the state-of-the-art techniques for developing and managing the development of new products and software, especially those technologies for identifying competitive product and software configurations, rapid prototyping, and discovering what users want and need in a quick, cost-effective manner. Topics include 3D printing, prototyping, voice of the customer, agile development, maturity models, collaborative design, and Scrum.

BUAD 6611 - Supply Chain Management

3 credits

This course deals primarily with the design and operation of logistics networks or supply chains, and the flow of materials and information on them. Students in this course will be exposed to both the strategic and operational aspects of managing today's complex supply chains. Specific topics include vendor-managed inventory; efficient customer response; collaborative planning, forecasting and replenishment; planning distribution and supply; managing product variety, transportation, supply chain planning, distribution and supply; managed product variety; transportation; supply chain planning software; eMarketplaces; inter- and meta-mediaries and design and optimization of supply networks.

BUAD 6621 - Project Management

1.5 - 3 credits

This course focuses on the management of complex projects and the rules and techniques, which have been developed in the past 25 years to assist managers with such projects. All three phases of project management - Planning, Scheduling, and Control are explored in detail. In addition to studying various scheduling techniques for projects, this course explores issues dealing with project selection methods, project risk assessment, project team dynamics, new product development projects, runaway projects, and monitoring and control of projects.

BUAD 6631 - Advanced Project Management

1.5 credits

This course picks up where Project Management Part I ends. The objectives of this course are to:

  • extend the student's knowledge of project management, particularly in the areas of project cost management (cost estimating and application of earned value management) and project risk management. We will use a (30 day trial version) of an add-on software package to MS Project for quantitative risk management.
  • expand the student's capabilities with MS Project
  • extend the student's knowledge in other areas of project management including (1) project selection, (2) value engineering as well as (3) program management and (4) project portfolio management.
BUAD 6641 - Lean Toolkit

1.5 credits

In this course, you will learn the Lean methodology, which uses a particular type of business process mapping in order to document and understand business processes (values stream mapping). This course would not qualify a student for Green Belt Certification.

BUAD 6651 - Six Sigma Toolkit

1.5 credits

In this course, you will learn the Lean methodology, which uses a particular type of business process mapping in order to document and understand business processes (values stream mapping). This course would not qualify a student for Green Belt Certification.

BUAD 6671 - Lean Six Sigma Project

1.5 credits

Students learn Lean and Six Sigma tools in the Lean Toolkit and Six Sigma Toolkit courses for improving the quality and efficiency of business processes. These courses also offer a first exposure to the application of those tools. This course offers additional experience in applying Lean and Six Sigma tools to a project. Analogous with industry standards, a student who completes this course earns a Lean Six Sigma Green Belt certification.

BUAD 6691 - Engineering Economic Analysis

3 credits

Organizations that do engineering and/or technology development must address the economic aspects of their projects. Early portions of the course assume that benefits, costs, and quantities have a high degree of certainty. The latter portion of the course explores risk (uncertainty) with regard to benefits, costs, and quantities.

BUAD 6701 - Data Science for Managers

2 credits

A family of (often non-parametric) analytical methods collectively referred to as "Machine Learning" methods has grown out of the Artificial Intelligence community and has become commonplace in many of the world's leading analytics competitors. This course introduces student to one of the leading software applications for such tools (the open source system called R), and uses it to discuss several of Machine Learning's most frequently used techniques in supervised and unsupervised learning.

BUAD 6711 - Advanced Modeling Techniques

3 credits | Spring

This course is designed to provide students with the skills necessary to develop advanced decision models using a variety of programming and database tools. This semester, we will focus on VBA and Access.

BUAD 6731 - Healthcare Infomatics

3 credits | Spring

Health informatics involves the management and use of resources - technology, capital, governance and people - and methods such as process management and innovation to promote efficient and effective delivery of healthcare. The objective of this course is to provide an understanding of how to use information, and information systems to support clinical, administrative and patient services in conducting the business of healthcare. Through hands-on experience, students will learn from analysis of operational or strategic problems in a health care setting and explore challenges and opportunities in various segments of the healthcare industry such as consulting and policy making, supply chain, pharmaceuticals and insurance.

BUAD 6741 - Principles of Negotiation

3 credits

This course uses Game Theory to provide a theoretical foundation for understanding negotiation, and it provides first hand experience in different bargaining situations. A number of tools are developed that are useful in planning and preparing for a negotiation.

BUAD 6751 - Health Sector Management

1.5 credits

This course introduces the structure of a health care organization and the issues such organizations face. Specific topics include ownership, organizational design, responsibilities of functional areas within an organization, metrics used to measure performance, and the description of key processes including financial flows.

BUAD 6761 - Health Analytics

1.5 credits

This course focuses on the sources and uses of data in the analysis of health care data with the goal of improving health care processes and outcomes. Specifically, the course covers various analytical methodologies and the visualization of health care data. The course prepares students for the Certified Healthcare Data Analyst (CHDA) Exam.

BUAD 6811 - Global Business Immersion

1.5 - 3 credits

The objectives of this course are: 1) to introduce students to the interactive concepts of marketing and culture, 2) to enable students to understand the cultural issues at the corporate, national and transnational levels, 3) to provide insights of effective marketing and management decision making in unfamiliar or cross-cultural settings, particularly with respect to various international contexts, and 4) most importantly to give students unique experiences with cultural immersion.

BUAD 6831 - Non-Profit Organization

3 credits

The objective of this course is to analyze the role of non-profit organizations as economic entities in a market economy (for example, methods of financing these organizations). The course will also explore liability, application of strategic planning to identify potentially useful market niches of these organizations, the legal obligations of management, and portfolio management appropriate for these organizations.

BUAD 6851 - Design Thinking

3 credits

Design Thinking is a systematic, iterative, human-centered approach to solving tough, real-world problems that are often ill-defined and stubbornly immune to traditional problem solving approaches. Design Thinking is a methodology for generating innovative solutions that are at the intersection of people's needs, technological feasibility, and business viability. This course provides a hands-on introduction to Design Thinking methodologies and mindsets and encourages students to immediately put them into practice.

BUAD 6861 - Entrepreneurial Ventures

3 credits

This hands-on course provides real world, experiential learning about how scalable startups are built. The focus of this course is not how to write a business plan. Rather, it is designed to be more of a practical course - essentially a startup lab. You will work in teams learning how to turn a great idea into a great company. In fact, you won't just learn about doing it, you'll really do it. This course provides students with a live opportunity to build a venture. You'll learn how to use a business model to brainstorm each part of a company and customer development to validate your model and to see whether anyone other than you would want/use your product. You will get your hands dirty talking to customers, partners, competitors, as you encounter the chaos and uncertainty of the early stages of a startup. The goal, within the constraints of a classroom and a limited amount of time, is to create an entrepreneurial experience with all the pressures and demands of a startup. Finally, based on the customer and market feedback you gathered, you will rapidly iterate your product to build something customers would actually use and buy. Each week you will test each part of your business model outside of the classroom and share your knowledge/ insight gained with the rest of the class.

BUAD 6871 - Mng & Fin Small Bus Enterprise

3 credits

Designed for those who wish to undertake a career journey in the direction of running a smaller business enterprise or a family business. It is structured to allow the students to develop an alternative to a large company or professional service firm. Every aspect of a business is covered, from the legal entity utilized through the management and financing of the enterprise. The creation and review of individual Business Plans will be required.

BUAD 6881 - Financing Entrepreneurial Ventures

3 credits

Covers the essential principles of the risks and rewards associated with Private Equity and Venture Capital. Financial analysis of a business and risk/return characteristics, business valuation methods, and the financing sources are covered to better understand the required returns to risk investors. Other topics include: fundraising, early stage, middle stage, and ultimately late stage investments; buyouts and exit strategies; the structuring of the "deal"; the creation of term sheets, negotiation strategies, and human capital and resources.

BUAD 6891 - Entrepreneurship Launch Pad

3 credits

This course is designed to provide students with an opportunity to apply problem solving, analytical and communications skills and introduce them to the complexities of working in a team to solve a current business problem. The problem will be defined by a corporation or organization that will be paying the Raymond A. Mason School of Business for the students to conduct the consultancy project. The client will expect the student team to work 500/700 hours during the project and produce actionable results.

This course will provide the students with actual experience in conducting a real world management consulting project. The learning process will consist of project definition, project planning and management, client interface and communication, data collection and analysis, making specific recommendations, report writing, and formal and informal presentations.